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September 2010
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Fan-Friendly NASCAR Sprint Cup Series Champion’s Week Set For Las Vegas Return

DAYTONA BEACH, Fla. – A safe bet: Las Vegas is a perfect setting for the high-energy, fan-friendly activities encompassing NASCAR Sprint Cup Series Champion’s Week, a postseason celebration that showcases the nation’s No. 1 form of motorsports while also honoring its top driver – and its ultra-loyal fan base.

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5 Questions with Daytona International Speedway president Joie Chitwood

Daytona International Speedway logoBy Michael Smith
Sporting News NASCAR Wire Service

Joie Chitwood III is now a member of an elite club. Only Chitwood and John Cooper have run the two most iconic speedways in the country, Daytona and Indianapolis. Chitwood left Indianapolis Motor Speedway to go to work for International Speedway Corp. a year ago, and on Aug. 13 was named president of ISC’s crown jewel, Daytona International Speedway. Brought up in a family of stunt drivers, Chitwood knows racing and knows how to put on a show. He recently talked about the move with SportsBusiness Journal staff writer Michael Smith.

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NASCAR Announces New Marketing and Communications Department

DAYTONA BEACH, Fla. – Following a comprehensive review of its communications function and public relations activity across the industry, NASCAR announced today that it will move immediately to create an Integrated Marketing Communications (IMC) department that will better position the sanctioning body to lead best practices and provide overall thought leadership in the communications

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Martinsville Speedway Announce Initiatives To Enhance Fan Experience, ISC Commits to 2 Races Annually For At Least 5 Years

Martinsville Speedway logoMARTINSVILLE, Va. – Virginia Lieutenant Governor Bill Bolling and state and local officials announced today a Tobacco Commission grant and other initiatives that will help provide an enhanced fan experience at Martinsville Speedway.

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Randy LaJoie statement on being reinstated by NASCAR

CONCORD, NC – Randy LaJoie has been re-instated by NASCAR for competition following completion of a NASCAR-approved treatment program and the satisfactory fulfillment of all requirements for reinstatement.

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